AI marketing for Bitcoin, stablecoins and fintech in LATAM
I run byTHELAB, my AI marketing studio. I set the direction and the strategy, my team of agents executes at the scale of a full team.
Your options, side by side
| What you need | In-house team | Traditional agency | Freelancer or creator | Me + byTHELAB |
|---|---|---|---|---|
| Starts in days | No | Halfway | Yes, has it | Yes, has it |
| Understands crypto and LATAM | Halfway | No | Halfway | Yes, has it |
| Scales without adding headcount | No | Halfway | No | Yes, has it |
| Real senior direction | Halfway | No | Halfway | Yes, has it |
| Leaves the system installed | Yes, has it | No | No | Yes, has it |
- has it
- halfway
- no
You decide how much you need me
The proof is in what converts and positions.
byTHELAB built them an AI-directed content engine. Today Bitsave ranks on Google for its category searches: «digital dollars», «USDC vs CETES».
- AI production · live · MXBitcoin Marathon ✕ Fedi
12 hours of livestream with Mexican Bitcoin projects, powered by Fedi. Animated invite, overlays, our own registration with CRM and automatic emails, all produced with byTHELAB's AI system. And the marathon became weeks of content.
- Growth marketing advisorAureo
Campaigns, content strategy, Spaces, founder narrative, SEO and GEO.
- Bitcoin for impactUNICEF · PixHelp
I connected Bitcoin to a UNICEF initiative: 1,500+ children fed, a Guache artwork across 800 Ordinals.
- Art × Bitcoin10x10 LATAM
I brought together 10 LATAM artists for their first on-chain collection (Xverse × Gamma).
The wall gets built together.
It's not a static logo wall: you leave your mark and you take something with you. Your sticker points to your link, and my allies walk away with a backlink that adds to their SEO. Leave your mark → pick a sticker and click on the wall.
What I don't do, I connect you to.
I don't promise to do it all. I have allies I take you to when your project needs a piece that isn't mine: UGC, KYC, legal, distribution.
From global growth to directing with AI.
Asia ⇄ LATAMFive years of international growth. I was part of the team at Xverse, the Bitcoin wallet with 1.5M+ users.
I've spoken at the UN and across the Bitcoin ecosystem, and I move between Asia and LATAM.
I've taught AI and Bitcoin at universities like the Polytechnic of Chiapas and Tlaxcala, and I train company teams.
I founded byTHELAB so any company can have an AI marketing team directed by human judgment.
Already have a product and not sure how to grow?
If you're building with Bitcoin, stablecoins or AI and you need strategy, distribution or open doors, let's talk. My agent helps you ground the idea in 2 minutes.